Become a Brand Partner
Bring your brand to more families through an experienced UK & Ireland distribution partner
Cheeky Rascals helps ambitious baby and family brands grow through expert distribution, retail relationships, marketing support and category knowledge.
Whether you are looking to enter the UK market, expand your reach or accelerate growth, we provide the expertise and infrastructure to help your brand succeed.
Why Partner With Us?
We know the baby & family market
With 30 years of experience building trusted brands in the parenting sector, we understand what families need, what retailers look for, and how to drive lasting brand growth.
Strong retail relationships
We work closely with independent retailers and national partners across the UK and Ireland, helping brands reach the right customers through the right channels.
Sales expertise that drives growth
Our dedicated sales team works closely with retail partners to introduce, develop and maximise opportunities for the brands we represent. From launch strategy to ongoing account support, we are invested in long-term success.
Marketing support that brings brands to life
We help communicate your brand story through:
- Digital marketing support
- Retailer assets
- Product education
- Campaign opportunities
- Content creation
- Social media support
- Managing the UK influencer program
- A complete partnership approach
We manage the details that help brands scale, including:
- Distribution
- Retailer relationships
- Stock management
- Customer service
- Product training
- Trade support
Allowing you to focus on continuing to develop your brand.
Why Partner With Us?
Innovative products
Strong brand identity
Clear customer benefit
High-quality design & functionality
Passion for supporting families
Dedicated Customer Experience Team
Ready to grow together?
If you are looking for a distribution partner with the experience, relationships and passion to help your brand succeed in the UK and Ireland, we would love to hear from you.
Fill out the form below and tell us about your brand: