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What is a Baby Show? A Complete Guide for New and Expecting Parents

What is a Baby Show? A Complete Guide for New and Expecting Parents

Written by: Cheeky Rascals

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Time to read 6 min

When you're preparing to welcome a new baby into your family, the sheer amount of information, products, and advice can feel overwhelming. This is where baby shows come into play. These events are a one-stop shop for everything you need to know and buy as a new or expecting parent.


But what exactly is a baby show, and why should you attend one? In this blog, we'll dive deep into the world of baby shows, focusing on two of the most popular ones in the UK: The Baby & Toddler Show and The Baby Show.

What is a Baby Show?

A baby show is an event specifically designed for expectant parents and new parents. These shows bring together a wide range of exhibitors, including brands, experts, and services that cater to the needs of young families. You can expect to find everything from prams and car seats to baby clothes and nursery furniture, all under one roof. Beyond shopping, baby shows also offer educational talks, demonstrations, and the opportunity to get hands-on with the latest products.

Why Attend a Baby Show?

  1. Explore and Compare Products: At a baby show, you can see, touch, and compare a vast array of products in person. With many well-known high street baby stores decreasing in numbers, this hands-on experience is invaluable, especially when it comes to big-ticket items like prams, cots, and car seats. You can test products, speak directly with brand representatives, and even see live demonstrations.
  2. Exclusive Discounts and Offers: One of the biggest draws of baby shows is the exclusive discounts and special offers available only to attendees. From bundles and discounts on popular products to freebies and samples, these deals can help you save significantly on your baby essentials.
  3. Expert Advice: Baby shows feature a line-up of talks and workshops from industry experts, including paediatricians, sleep consultants, and nutritionists. These sessions provide practical advice on topics like breastfeeding, baby sleep, and weaning, helping you feel more confident and prepared.
  4. Try Before You Buy: Many exhibitors offer hands-on opportunities to try products before making a purchase. This is particularly beneficial for items like baby carriers, where an expertly guided fit and comfort are crucial.
  5. Meet Like-Minded Parents: Baby shows are also social events where you can connect with other parents and share experiences, tips, and support. It's a great way to expand your community and make new friends.

Introducing The Baby & Toddler Show

The Baby & Toddler Show is one of the UK's leading baby shows, known for its extensive range of products, expert advice, and welcoming atmosphere. The show caters to families with babies and toddlers, making it a perfect event for both new parents and those already in the parenting journey.


At The Baby & Toddler Show, you can explore a wide variety of products, from prams and car seats to nursery furniture and feeding equipment. The show also boasts exclusive offers from top brands, expert advice sessions, and even entertainment for little ones, making it a family-friendly day out.

Introducing on The Baby Show

The Baby Show is another major event in the UK, known for its larger size and variety. It’s particularly popular among first-time parents looking to make informed decisions about their purchases and parenting choices. This show is hosted in large exhibition and convention venues in major UK cites.


The Baby Show offers a comprehensive experience, with hundreds of exhibitors, expert speakers, and the chance to get hands-on with the latest baby gear. It’s an ideal setting to discover new products, learn from parenting experts, and take advantage of show-exclusive deals.

What to Expect at a Baby Show

Attending a baby show is an exciting experience, but it can also be a bit overwhelming, especially if it's your first time. Here's what you can typically expect:


  1. Exhibitors Galore: Baby shows host a wide range of exhibitors, from major brands to small independent retailers. You'll find everything from baby essentials and nursery décor to services like photography and cord blood banking.
  2. Product Demonstrations: Many stands will have live demonstrations, allowing you to see products in action. This is particularly useful for items that require some assembly or have special features, like travel systems or breast pumps.
  3. Expert Talks and Workshops: Most shows include a schedule of talks and workshops led by experts in the field. These sessions cover a range of topics, including birth preparation, baby sleep, nutrition, and postnatal care.
  4. Sampling and Freebies: Exhibitors often offer samples of products, such as baby food, skincare items, and diapers. It's a great way to try before you buy and discover new brands.
  5. Family-Friendly Facilities: Baby shows are designed with families in mind, featuring changing areas, feeding zones, and spaces where you can take a break and relax with your little one.

Tips for Attending a Baby Show

To make the most of your baby show experience, here are some handy tips:


  1. Plan Ahead: Check the event schedule in advance and make a note of any talks or demonstrations you don’t want to miss. Plan your day to ensure you have enough time to explore, shop, and attend sessions.
  2. Wear Comfortable Clothing: Baby shows can involve a lot of walking, so wear comfortable shoes and clothing. A backpack or a hands-free bag is also recommended so you can easily carry samples and purchases.
  3. Bring a List: It’s easy to get carried away at a baby show, so come prepared with a list of items you need or want to check out. This will help you stay focused and make the most of your time.
  4. Sign Up for Competitions: Many exhibitors run competitions or giveaways, offering the chance to win baby gear, vouchers, or services. Don’t hesitate to enter—someone has to win!
  5. Take Advantage of Show Offers: Look out for exclusive discounts and deals available only at the show. It’s a great opportunity to save money on big-ticket items.

Come and say hello to us!

At our Cheeky Rascals stand, you’ll have the opportunity to explore our innovative products, get hands-on demonstrations, and chat with our friendly team about your parenting needs. We love meeting our customers face-to-face, hearing your stories, and helping you find the best solutions for your little ones.

 

Our Upcoming 2024 Shows:

  • The Baby & Toddler Show, Cheeky Rascals Stand, Manchester Show: 6th – 9th September
  • The Baby & Toddler Show, Cheeky Rascals Stand, London Show: 27th – 29th September
  • The Baby Show, Owlet Stand, Olympia London: 25th – 27th October 2024
  • The Baby & Toddler Show, Cheeky Rascals Stand, Birmingham Show: 1st-3rd November

Whether you're curious about our range or simply want to say hello, drop by our stand to discover our latest products, benefit from exclusive show offers, and take home some fantastic products.

Missed Us? Catch Us in 2025!

If you can't make it to any of the 2024 shows, don't worry! Both The Baby & Toddler Show and The Baby Show will continue in 2025. To stay updated on our upcoming events, sign up to our email list. This way, you'll be the first to know about new dates, locations, and special offers.

Attending a baby show can be an incredibly rewarding experience for new and expecting parents. With the chance to explore a wide range of products, receive expert advice, and connect with other parents, it’s a day well spent.


Whether you choose to attend The Baby & Toddler Show or The Baby Show, you're sure to leave feeling more prepared, informed, and excited about your parenting journey. So, mark your calendars, plan your visit, and get ready to dive into the wonderful world of baby shows!


For more information and to secure your tickets, visit the official websites of The Baby & Toddler Show and The Baby Show . We look forward to seeing you there!

Author - Cheeky Rascals