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A rough guide for a smooth fit

Every woman’s breast volume and shape is as unique as their finger print. 

Tape measurement (rib cage and over bust) is one-dimensional, it does not take into consideration breast width, height, shape, size, volume, droop, direction and position.

Using a tape measure will point you in the right direction but it will not give you your exact bra size. Use it as a guide to get started but try on several sizes until you find the perfect fit using our good fit and bad fit pages.














Tape Measuring Step By Step

1. Measuring your Rib Cage 

 
You can do this on your own but asking a friend to help is easier, especially if you have a bump!

With your arms naturally by your side, breathe normally and measure around your rib cage, under your breasts making sure that the tape is horizontal all the way round. 

Write this down in inches.


2. Calculate your Chest Band Size

If your Rib Cage measurement is: 
EVEN add
4 inches 
ODD
add
5 inches 

This gives you your chest band size.


3. Chest Band Size Table

Use the table to help you find your Chest Band:
 
Rib Cage 
Measurement
Chest Band Size Rib Cage
Measurement
Chest Band Size
27"-28" 32 35"-36" 40
29"-30" 34 37"-38" 42
31"-32" 36 39"-40" 44
33"-34" 38 41"-42" 46


 










4. Measuring your Full Bust
  Measure around the fullest part of your breasts, making sure the tape is level across your back. 

Write this down in inches
 
5. Calculating your Cup Size

Subtract your Chest Band Size from your Full Bust Size.

The difference between your chest band and full bust size is equivalent to one of the sizes shown in the table below.


6. Cup Size table

Up to 1" B 
2"
3" D 
4"
5" F
6" G
 

7. Try on for size

If possible, try on three or four differet sizes to ensure you find the best fit. Look at our
adjust & fit guide to see how to adjust and fit the bra correctly. 

Once you have tried the bra on, see our
good fit and bad fit guide to check if it fits well.



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