Making Parenting Easier
Making Parenting Easier

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Meet Pip, Our Midwife Expert

“Our vision is to empower and inform women with expert pregnancy advice, information and support”

Having spent many years as a practising midwife, Pip discovered that women have not been receiving the level of honest, evidence-based birth information they deserve – from trimester 1 to trimester 3, to after birth!

The pregnancy support for women should be the very best, encouraging a healthy, EMPOWERING experience. Combining experienced midwifery knowledge, with supporting, empowering advice and blogs, Pip has created an outlet for all women at any stage of their pregnancy and parenthood.


Midwife Pip Podcast

Hosted by Pip, she delivers The Midwife Pip Podcast, an open space to assist and support mothers on their exciting journey. With special guests and leading experts, Pip equips her listeners with the best advice and guidance. 

At Cheeky Rascals, we are delighted to share that 3 of our leading brands will be featured on The Midwife Pip Podcast. We pride ourselves in offering solutions and the safest products, that help make parents lives easier.

Fred Safety – the first fully compliant safety range in the UK. Stylish baby proofing products that blend seamlessly into any home, uncompromising on safety. 

Love To Dream – swaddles and sleep suits designed through unique and genuine innovation. It’s self soothing and natural arm’s up position prevents startle reflex, and replicates the womb; so every family can get the nights sleep they deserve. 

Rockit – offering innovative and portable baby sleep aids to help exhausted parents out and about. It’s award winning design combines science with sleep, reaching homes across the world.